4 High-Demand Digital Marketing Skills in 2017


People looking for employment in 2017 need to take a closer look at the current job market. While some professions such as accounting, IT services and medical care providing will always be in high demand, these days we are witnessing the peak of digital marketing as a potential career option. Still, the very term digital marketing is a wide area …

What Are the Major Differences Between Copywriting and Content Marketing?

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To many of you who are new to marketing, the concepts of copywriting and content marketing may represent one and the same thing. This is not the case, however, as while these entities are synonymous with one another they are independent in their own right and distinguished by a number of core differences. In this post, we will take a …

Learn How To Get The Most From You SEO Content

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You will gain optimal advantages in running your business if you utilise sound methods for search engine optimisation. Search engine optimisation is an excellent way to boost your page ranking on the main search engines and helps potential customers find you when searching for relevant keywords. Read this article to learn more about it! When Selecting A Domain Name Choose …

Newsjacking – Doing SEO like a Reporter

Newsjacking – Doing SEO like a Reporter

One of the most difficult things to do when doing content marketing and SEO is coming up with relevant and fresh content for your guest blogging efforts. Whatever your industry might be, the chances are that all of the topics have been used and abused to oblivion. Sooner or later, you simply run out of stuff to write about and …

5 Content Marketing Rules for Startups

5 Content Marketing Rules for Startups

Since its astounding  growth a few years ago, content marketing has become the holy grail of a successful digital marketing campaign for both small businesses and large enterprises.

Why Content Marketing is Pointless


  The problem with content marketing and the question of its usefulness is not something unheard of and there are many issues that this way of advertising managed to rise in the world of online businesses. The questions are all legitimate – What exactly does content marketing do? How does one measure quality content and the earnings made through content …

8 WordPress Plugins to Help You Deploy a Full Scale Social Media Strategy


If you have made a WordPress website, keeping up with the best plugins is essential to run a successful social media plan that links back to your site. By optimizing your site for social media, you are making it much easier for your audience to interact with you and connect your content to their friends and family. So, if you …

Help your blog survive with targeted traffic


It is going to be pretty tough to make money without people landing on to your blog or website. You are required to watch out for the influx of traffic and how you can actually help it convert. There are many ways of getting traffic on your page and trust us, some of them don’t really seem to work in …