Marketing lessons learned from “Parks and Recreation”


For the most of us, sitcoms are no more than a source of entertainment. They make us laugh, make us cry, and keep us company through long stretches of our lives. But sometimes, if we try hard enough, they can be a source of valuable advice you can apply to your own professional and personal life. Take “Parks and Recreation”, …

Is Your Business Due for a Social Media Health Check?


When it comes to marketing your business effectively online, social media promotion is a vital part of the package, however, unbeknown to many business owners getting the management of your social channels right and adapting your strategy to the growing needs of your audience isn’t always easy.

8 WordPress Plugins to Help You Deploy a Full Scale Social Media Strategy


If you have made a WordPress website, keeping up with the best plugins is essential to run a successful social media plan that links back to your site. By optimizing your site for social media, you are making it much easier for your audience to interact with you and connect your content to their friends and family. So, if you …

Year 2014 and Media Trends: What Are We To Expect?


Talking about 2013, we can say it was a successful year considering social media and setting new trends. But that was last year, we have to move on, we have to expect new events, new social booms and new trends. For the year 2014 social media experts are suggesting SOLOMO is the future. 

How to Use Instagram to Promote Your Business


Instagram is a social network famed for its snap happy individuals and celebrities, and this fact means it can be easily dismissed by businesses that are serious about promoting their brand. But with 150 million (and counting) users worldwide, 70% of which log in at least once a day, Instagram is fast being realised as an untapped resource for businesses …

7 Tips for Successful Online Marketing


If you are using the internet as a marketing strategy, you are one of many people who have adopted this incredibly popular method of advertising. However, there is always room for improvement. This article will briefly guide you through the most important aspects of maintaining a healthy, long lasting website as well as how to avoid common mistakes.

The Pros and Cons of Having an eBay Store


If you’ve been selling on eBay for some time or starting a new eBay business, you might be considering opening an eBay Store. An eBay Store would be indicated by a “red door” signs beside your seller ID in the listings. Opening a web-store on eBay is easy, and you just have to follow the step-by-step instructions on the eBay …

5 Types of Software Every Online Business Should Consider

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Running a business from home has become a popular move in recent years for numerous reasons:- low overheads to start up and also low running costs no commute you can tap into a world market if your business is online working as an employee for a company has been proven over recent years to be not as stable a job …

3 Reasons Why a Website and Social Media Presence is a Must in Business


So you have a business, but still haven’t hopped on the internet train. While you might like the old fashion way of marketing and doing business, you are missing out on incredible opportunities that could ultimately bring your company to the next level. We are going to be covering the 3 main reasons why your business should have a website …

Simple Small Business Marketing Ideas


Small business owners face a number of challenges, not the least of which is balancing small budgets with high demands. Marketing is definitely one of the areas in which this discrepancy is most pronounced. Word of mouth is rarely enough to build a decent client base, so marketing is a must, but most small businesses can’t really set aside too …